Wednesday, 27th January 2016, 10.30am - 2.00pm
Carers UK, 20 Great Dover Street, London SE1 4LX
Understanding your place, your audience, your budget and your limitations!
BID companies play a crucial role in connecting people with their places, often via events and some clever marketing techniques. As it’s that time of year again when budgets are being pulled together, events are being planned and our marketing teams and budgets need to get creative, we are focusing the first session of 2016 solely around the research behind event planning, some great event ideas to consider as well as a reminder of the main things to think of when running and marketing an event.
And equally as importantly we look forward to bringing you all together for some good old fashioned networking and chat.
Please find below a draft agenda:
10.30am Coffee, catch up and croissants
10.55am Welcome and outline of agenda
Fiona Wright, Marketing Director, British BIDs
11.00am Place Attachment and what does this mean to you and your place?
Presentation by Mindfolio
11:30am Creating Place Attachment with locally focused events - some great ideas
Lauralee Watson, Entertainment Director, Kru Talent
12.00 The do’s and don’ts of event planning - event planning logistics
Katie Coombes, Managing Director, May19
12.15pm Lunch (please advise if you have any dietary requirements)
1.00pm Top Marketing trends for 2016 to engage people with your event
Emma Noye, Account Director, Jacob Bailey Group
1.30pm Round Table discussion
All
1.55pm AOB and date of next meeting
2.00pm Close
Please note, you must be a British BIDs member in order to attend this event. If you are not a British BIDs member, but would like to try out our marketing forum, please speak to
Robyn for more information.
BOOK NOW!
